Highest and Best Use (388 Bridge St.), 2016, archival inkjet print on polypropylene film. Courtesy the artist.
In Highest and Best Use, Lawrence Mesich wryly examines the ongoing effects of the 2004 rezoning of Downtown Brooklyn. The digitally manipulated photographs in this series elongate the facades of each newly-built residential tower that breaks the current building height record for Queens’ neighboring borough. The title, a real estate valuation term, invokes the absurdity of how developers describe the ostensible success of this incremental change in zoning laws.
Lawrence Mesich received his MFA in Digital Media and Performance from Stony Brook University (2005) and BFA with a concentration in Video and Performance from SUNY Purchase (1999). His media work has been shown at Momenta Art, Brooklyn, NY (2016), Space Available/TSA, Brooklyn, NY (2015), Storefront Ten Eyck, Brooklyn, NY (2015), Screengrab Media Arts Exhibition, Queensland, Australia (2014), Invisible Dog, Brooklyn, NY (2013), and AC Institute, New York, NY (2012).